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Sendeth more letters, and an interesting "Bra" campaign...
by Dani Moure - Wednesday, March 12th 2003

Category: Future Farscape

In response to Bonnie Hammer's comments about Sci Fi wanting to attract more female viewers, the women of the SaveFarscape.com's forums have come with a way to show their "support" for Farscape.

The idea is still in the making, and you can give your thoughts in this thread. The basic plan is as follows:

Bra, any Bra. Can be used, but must be clean On the bra write "We Send Our SUPPORT For Farscape!" and whatever else cheeky you can come up with How about demographics? Oh, and please use either wireless bras or remove the wires before mailing... I dont know, but wireless bra sounds somehow all wrong to me... anyway, uisceboo pointed out that those wires could be a major problem for post-room people.

So it gets to SciFi HQ in NYC on the 21st of March, the day 4.22 airs. (check here for how long it takes from where you live: http://postcalc.usps.gov/ the post-code in NYC is 10020)

Ms Bonnie Hammer, to make sure she gets a good and lasting visual impression of the fact that women in fact are watching Farscape (and with a passion!)

1230 Avenue of the Americas
New York, NY 10020

Put in clear PLASTIC bag, so it's obvious that this is not related to any terrorist-activity (... uhm, well, you know what I mean ). Also put a sticker with "Watch Farscape SciFi Channel Fri 8pm" on the outside. We wanna keep our postoffice employees up to date. It would also be a fabulous gesture if you could use USPS's Breast Cancer Awareness stamps.

In addition to writing letters to Ms. Hammer (at the above address), from last Monday's SaveFarscape.com To-Do List, here are some advertisers you can write to to show your support:

Advertisers for this week -- with thanks to BSharp, Cosmic Theorist, Blue and everyone else on the advertisers threads. Full listing for Hot to Katrazi here.

Joe Redling, Chief Marketing Officer
America Online
22000 AOL Way
Dulles, VA 20166

John Schaufelberger, Senior VP Marketing
Arby's, Inc.
1000 Corporate Drive
Ft Lauderdale, FL 33334
NOTE: Arby's is very proud of their animated Oven Mitt and they are hoping it catches on like Serta's Counting Sheep and the talking M&M candies. So mention it.

Bruce Cleverly, President
Gillette Oral Care
Prudential Tower Bldg.
Boston, MA 02199
Specific Products Advertised: Oral-B toothbrushes, Mach 3 Turbo razors and Gillette Series Shave Gel
NOTE: The Oral-B ads are a big campaign with the tagline "Brush Like a Dentist", so mention it.

Don't forget you can see our Help Save Farscape Page and SaveFarscape.com for more ideas. We'll keep posting the To-Do lists as they come out, and for those that keep e-mailing - any information we get about the show and its future will be posted here immediately.

Why not discuss this news on the Farscape World Forums?

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